Choose your video jingle carefully and avoid pitfalls.

What is a jingle?

Jingle is an English word that means « tinkle ». More precisely, it refers to a short and catchy melody generally used as a musical announcement, usually associated with a slogan or a brand, accompanying an advertisement (source: Wikipedia).
Jingles serve to remind of the sonic identity of all audio and video content.

Why is it indispensable?

The introductory music constitutes the very first impression you leave on your audience. It's the small element that captures attention and creates the atmosphere from the very first seconds. A good jingle can strengthen your identity and help viewers remember you, even after they click on another video.

Beware of Risks!

Using copyright-free introductory music can have unfortunate consequences. You could see your video removed by the platform, receive warnings for copyright infringement, or worse, face legal action. This not only harms your content but also your credibility as a creator.
So, how can you avoid the pitfalls?

Some Practical Solutions for Content Creators

Explore Royalty-Free Music:
Many platforms offer royalty-free tracks specifically designed to accompany your videos. This seems like a good option, but it is essential to read the terms of use to avoid any unpleasant surprises.
Moreover, the lack of originality is noticeable, as these databases are accessible to everyone.

Opt for a Custom Jingle:
Why settle for a generic jingle when you can have something unique? By working with sound design professionals, you can create an introductory jingle that perfectly reflects your style and aligns with your content.

Surround yourself with specialists.

If you are unsure of the direction to take, consulting an expert can prove to be wise. Their experience will help you discover solutions tailored to your needs while ensuring everything is legally compliant.

In Conclusion

Choosing the intro music for your videos is not just a mere formality. This can have a significant impact on how your audience perceives your content. By taking the time to carefully choose your jingle and surrounding yourself with the right people, you maximize your chances of captivating your audience from the start.

If you are interested in personalized options for your introduction jingle, do not hesitate to inquire about the services of Resonance Sound Design. We would be delighted to help you create a unique jingle that will leave a lasting impression on your audience!

If you need help with your sound design projects or are looking for custom services, contact Resonance Sound Design (contact@resonance-sounddesign.com) to discuss your ideas!